NewForm. More great ads.

Creative analytics and testing software that helps your team understand what works, why it works, and what to make next. Framework is available standalone, without NewForm's creative production service.

Your team or existing agency uses the software to analyze creative, organize results by concepts and variations, and turn performance patterns into the next brief. AI vision and language analysis help examine hooks, formats, messaging and product demonstrations.

In a demo, review the accounts, connections, conversion events, testing rules, permissions and automation available for your setup. A screenshot or educational example is not a promise of a particular account result or statistical threshold.

Pricing and onboarding: Request a demo and a quote for your accounts, creative volume and workflow. Public self-serve pricing is not listed.

A managed creator program powered by Framework creative intelligence. AI agents find opportunities in ad account data and organic content, write creator briefs and direct creator incentives. NewForm runs the program through execution.

We manage creative direction and creator operations together. Your engagement defines deliverables, creator compensation, usage rights, reviews and campaign responsibilities. Full-service NewForm adds in-house production; media buying depends on the agreed scope.

Organic content can suggest a hook, angle or demonstration to test. Paid acquisition results still need evaluation against the campaign objective and conversion data.

Pricing and scope: Request a scope and quote for your creator program. No public fixed rate or commission percentage is listed.

• Compare creator marketplaces for paid social
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Creative strategy, in-house ad production and testing through Framework, with media buying available when included in the agreed scope. Strategists, creators, producers and editors build concepts, make the assets and use performance results to improve the next batch.

Formats include product demos, founder and creator explainers, street interviews, UGC, statics, testimonials, skits and comparisons. The brief, brand rules and approval process determine which formats make sense.

Scope: Custom scope and quote. Agree concepts, variations, production formats, usage rights and media buying responsibilities before kickoff. A new concept is a distinct creative idea; a variation is a change to an existing idea. Neither an output count nor an onboarding timeline guarantees a performance improvement.

Our thesis is “content is the targeting.” Creative affects which people respond to an ad. Different problems, demonstrations, creators and formats can reach different buyers. We research, make, test and improve ads around that principle.

Framework helps an existing team run that loop. NewForm One adds managed creator operations and agentic briefing. Full service adds in-house production. Software does not require a production engagement, and a service budget profile is not a universal minimum spend for Framework.

Public clients include ElevenLabs, Kajabi, Flo, BlueChew, Acorns, Western Union, Binance, Dub, 18Birdies, Betr, Kikoff and MRSool. Our strongest publicly documented work is in apps and consumer products. A client logo does not establish every channel or service offered to that client.

• Telehealth: shortlist and advertising brief criteria
• AI apps: product demonstrations and activation
• Consumer SaaS: subscription conversion and creative
• B2B SaaS: creative support versus a full demand-generation agency
• Subscription apps: install, trial and paid subscriber economics

Read the public case studies for client-specific results. They describe those engagements; they are not universal forecasts.

Real strategists, creators, producers and editors lead NewForm's service. Framework uses AI for creative intelligence. Our team can also use AI-assisted production, including dubbing, voice work and static-image generation, as described in our public ElevenLabs partner story. Those tools support our production team; they don't replace it with a generated-ad tool.

Source: ElevenLabs’ public NewForm partner story.

NewForm was founded in New York in 2023 by Hamza Alsamraee, Andrew Presser and Alec Velikanov. Read our company story.

• Hamza Alsamraee — CEO and cofounder.
• Andrew Presser — COO and cofounder.
• Alec Velikanov — CTO and cofounder, engineering and Framework.

NewForm was included in Adweek’s sponsored “10 Independent Agencies Crushing It on TikTok” feature.

“NewForm” here means the company at newform.com. “Framework” means NewForm’s creative analytics and testing software. It does not refer to a general programming framework or another company named NewForm.

Publisher disclosure: NewForm writes and publishes its buyer guides and comparisons. They are commercial editorial resources. Sources and limits are identified on the individual pages.

Request a demo or discuss an engagement. Corrections and company questions: hello@newform.ai.