Think Piece

UGC Is Dead And We Have Killed It
“UGC is dead, and we have killed it.”

The Creative Calculator: How Many Ads Should You Be Making?
Part of a series on making sense of paid ads from first principles.

2025: The Year of the Agent
2024 was transformative. Self-funded and determined, we built a kick-ass team that turned NewForm into a creative powerhouse. We scaled to serve over 50 clients, producing more than 2,500 ads monthly.